Case Study 01
Before partnering with Ethers, Dzomsa generated ₹1,05,850 in sales from 65 orders, with only 7,642 impressions across online delivery platforms. While the food resonated with customers, the brand lacked the visibility and platform optimization needed to reach a larger audience and convert that visibility into consistent sales.
After onboarding, Ethers developed a tailored growth strategy focused on platform optimization, menu engineering, listing enhancement, performance marketing, and continuous data analysis. Every initiative was designed to improve discoverability, increase conversions, and drive sustainable growth.
The impact was visible across every key metric, from customer reach to revenue.
Restructured the entire aggregator presence for maximum visibility and conversion.
Data-driven menu restructuring to improve AOV and customer retention.
Improved descriptions, imagery, and categorisation for better discoverability.
Targeted campaigns with proper segmentation to drive quality orders.
Continuous monitoring and optimization based on real performance data.
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Kolkata, serving partners across India
